{"id":11858,"date":"2025-09-22T16:50:20","date_gmt":"2025-09-22T14:50:20","guid":{"rendered":"https:\/\/www.artex.firenze.it\/?p=11858"},"modified":"2025-12-05T17:50:58","modified_gmt":"2025-12-05T16:50:58","slug":"a-survey-to-explore-how-technology-can-support-craft-enterprises-and-the-cultural-and-creative-industries","status":"publish","type":"post","link":"https:\/\/www.artex.firenze.it\/en\/updates\/a-survey-to-explore-how-technology-can-support-craft-enterprises-and-the-cultural-and-creative-industries\/","title":{"rendered":"ELLIE project"},"content":{"rendered":"<div class=\"wpb-content-wrapper\"><p>[vc_row][vc_column][vc_custom_heading source=&#8221;post_title&#8221; use_theme_fonts=&#8221;yes&#8221; el_class=&#8221;no_stripe&#8221;][\/vc_column][\/vc_row][vc_row][vc_column width=&#8221;2\/6&#8243; offset=&#8221;vc_hidden-sm vc_hidden-xs&#8221;][vc_single_image source=&#8221;featured_image&#8221; img_size=&#8221;full&#8221;][\/vc_column][vc_column width=&#8221;1\/12&#8243; offset=&#8221;vc_col-lg-8 vc_col-md-8&#8243; css=&#8221;.vc_custom_1667483949616{padding-right: 45px !important;}&#8221;][vc_column_text css=&#8221;.vc_custom_1764953535696{margin-bottom: 20px !important;}&#8221;]<span style=\"font-weight: 400;\">Artex takes part in <\/span><b>ELLIE<\/b><span style=\"font-weight: 400;\"> project \u2013 <\/span><a href=\"https:\/\/www.ellieproject.eu\/\"><span style=\"font-weight: 400;\">Enhancing Living cultural heritage through innovative digital tools and Experiences<\/span><\/a><span style=\"font-weight: 400;\"> (2025\u20132027), funded by the Horizon Europe program and involving 13 partners from 6 different European countries.<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><span style=\"font-weight: 400;\">In Italy, the project brings together Artex, the University of Florence, and the Foundation for Research and Innovation.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">This initiative aims to enhance and preserve craft and cultural heritage through the use of cutting-edge technologies, with the goal of making tradition and innovation true allies at the service of artisans and communities.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The creative industries sector covers a wide range of fields, including arts, crafts, media, design, advertising, software, and more. Today, research is increasingly focusing on the impact of emerging technologies on creative processes, with particular attention to how they can generate new opportunities for artisans and cultural professionals.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Technologies such as <\/span><b>Artificial Intelligence<\/b><span style=\"font-weight: 400;\">, <\/span><b>Generative AI<\/b><span style=\"font-weight: 400;\">, the <\/span><b>Internet of Senses<\/b><span style=\"font-weight: 400;\">, and <\/span><b>Digital Twins<\/b><span style=\"font-weight: 400;\"> are at the core of the ELLIE project. By integrating them into an immersive virtual world, the project seeks to develop an innovative platform that paves the way for new services in the <\/span><b>Cultural and Creative Industries<\/b><span style=\"font-weight: 400;\">.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">This platform will pursue several objectives:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">facilitating the creation of new user experiences;<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">streamlining the development of creative products and services;<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">gaining a better understanding of audience needs;<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">accelerating the production of new solutions through more automated processes.<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">In this way, ELLIE intends to provide artisans and cultural professionals with advanced tools to expand their portfolios, strengthen innovation, and offer high-quality experiences.<\/span><\/p>\n<p><b>For more info<\/b><span style=\"font-weight: 400;\">: <\/span><a href=\"http:\/\/www.ellieproject.eu\"><span style=\"font-weight: 400;\">www.ellieproject.eu<\/span><\/a>[\/vc_column_text][stm_share_buttons][\/vc_column][vc_column][\/vc_column][vc_column][\/vc_column][vc_column][\/vc_column][\/vc_row]<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>[vc_row][vc_column][vc_custom_heading source=&#8221;post_title&#8221; use_theme_fonts=&#8221;yes&#8221; el_class=&#8221;no_stripe&#8221;][\/vc_column][\/vc_row][vc_row][vc_column width=&#8221;2\/6&#8243; offset=&#8221;vc_hidden-sm vc_hidden-xs&#8221;][vc_single_image source=&#8221;featured_image&#8221; img_size=&#8221;full&#8221;][\/vc_column][vc_column width=&#8221;1\/12&#8243; offset=&#8221;vc_col-lg-8 vc_col-md-8&#8243; css=&#8221;.vc_custom_1667483949616{padding-right: 45px !important;}&#8221;][vc_column_text css=&#8221;.vc_custom_1764953535696{margin-bottom: 20px !important;}&#8221;]Artex takes part in ELLIE project \u2013 Enhancing Living cultural heritage through innovative digital tools and Experiences (2025\u20132027), funded by the Horizon Europe program and involving 13 partners from 6 different European countries. In Italy, the project brings<\/p>\n","protected":false},"author":2,"featured_media":11861,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[213,212],"tags":[394,391,392,395,393,219],"class_list":["post-11858","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-progettazione-comunitaria-en","category-updates","tag-annual-conference","tag-artigianato-contemporaneo-en","tag-conferenza-annuale-en","tag-contemporary-crafts","tag-state-of-crafts-en","tag-wcce-en"],"_links":{"self":[{"href":"https:\/\/www.artex.firenze.it\/en\/wp-json\/wp\/v2\/posts\/11858","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.artex.firenze.it\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.artex.firenze.it\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.artex.firenze.it\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.artex.firenze.it\/en\/wp-json\/wp\/v2\/comments?post=11858"}],"version-history":[{"count":3,"href":"https:\/\/www.artex.firenze.it\/en\/wp-json\/wp\/v2\/posts\/11858\/revisions"}],"predecessor-version":[{"id":12168,"href":"https:\/\/www.artex.firenze.it\/en\/wp-json\/wp\/v2\/posts\/11858\/revisions\/12168"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.artex.firenze.it\/en\/wp-json\/wp\/v2\/media\/11861"}],"wp:attachment":[{"href":"https:\/\/www.artex.firenze.it\/en\/wp-json\/wp\/v2\/media?parent=11858"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.artex.firenze.it\/en\/wp-json\/wp\/v2\/categories?post=11858"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.artex.firenze.it\/en\/wp-json\/wp\/v2\/tags?post=11858"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}